Chicopee, Massachusetts Welcomes New Tru by Hilton™

Hilton's new, midscale hotel brand, Tru by Hilton, today announced the opening of its newest property, Tru by Hilton Chicopee Springfield. The 108-room hotel, located at 440 Memorial Drive, is owned and managed by BK Investments. The new hotel is conveniently located minutes from Springfield in the heart of Chicopee's retail area. 

Tru by Hilton promises guests a simplified and spirited stay, grounded in value. Developed from the ground up using consumer and owner feedback, Tru by Hilton is a game-changer that appeals cross-generationally to travelers looking for an innovative, affordable hotel experience.

“We are extremely proud to join the Tru by Hilton brand and introduce travelers to this new midscale lodging offering,” said Nicole Bambury, general manager. “Our ideal location, unique set of offerings and affordable price makes us a desirable choice for guests visiting the Chicopee Springfield area and Western Massachusetts.”

The brand invested in the amenities and experiences that matter most to guests such as comfortable beds, efficiently designed rooms and bathrooms with premium bath amenities, top-rate in-room entertainment, a complimentary build-your-own "Top It" breakfast bar, a 2,880-square-foot lobby with areas for guests to work, play games, eat and lounge, and a 24/7 "Eat. & Sip." market with gourmet snacks and drinks, including single-serve wine and beer. The tech-savvy hotels feature mobile check-in, Digital Key, free Wi-Fi, remote printing, a social media wall, lobby and market tablets, and accessibility to outlets everywhere. Additionally, Tru by Hilton properties offer fitness centers that leverage the latest fitness trends including barre, TRX bands, free weights, cardio and flexibility gear.

Tru by Hilton Chicopee Springfield is part of Hilton Honors, the award-winning guest-loyalty program for Hilton’s hotel brands. Hilton Honors members who book directly through preferred Hilton channels save time and money and gain instant access to the benefits they care about most, such as an exclusive member discount, free Wi-Fi and a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay. Members can also redeem their Points for free nights, to gain access to unique events through the Hilton Honors auction platform or to make purchases with at Amazon.com with Amazon Shop with Points.

For the full press release please view here